APCA’s annual Leadership on Broadway Experience is an immersive event focused on:

1) Professional Development for Student Life Professionals and Advisors of Student Organizations, and

2) Development and Training for Student Leaders in the realm of personal and professional leadership, organizational skills, and campus engagement.

The conference is widely recognized as a national resource for support of institutional engagement and retention efforts in Higher Education.

The event features separate educational and interactive experiences for both Student Life staff and student boards. All delegates completing attendance requirements are eligible for APCA certification of training.

The experience is held in New York, NY in the heart of the Broadway district!

Our conference lodging and event facility is the Marriott Marquis in Times Square. The location is safe and secure, and the atmosphere is energizing and electric, making this a uniquely exciting location to host training for campus engagement planning.

The theater district (and Times Square in particular) is a strong demonstration of engagement by immersive, inclusive community activities programming. Their marketing and community engagement techniques will be taught to attending institutional delegates. Using the success of Broadway as a guide, the experience helps to develop a clearer vision for creating an atmosphere of culture, traditions, and engaging programming on campus. The resulting effect on engagement and retention programmers is profound.

APCA’s Broadway show selections contain meaningful themes and learning outcomes that are relevant to campus life. The experience is centered on how attendees can produce purposeful programs with inclusive themes as a guide. That’s why attending a show and analyzing the relevant messages conveyed are a central part of the experience. The cost of the show ticket is included in the delegate fee!

ADVISORS

Student Life Professionals/Advisors attending the event will experience an intensive program of student engagement, organizational leadership, and professional development training. The APCA Certified Student Engagement Professional curriculum will be offered at the conference and will include: 

• Professional Keynotes, Workshops, and Round Tables 
• Training on topics such as Assessment, Student Org Development, Student Engagement Best Practices, and more.
• Practical Applications of Student Theory and Retention 
• APCA Programmed Events and Experiences Held at Broadway Area Locations

STUDENT LEADERS

Students attending the event will experience a program of organizational training, personal student leadership development, and hands-on campus life production and promotional instruction. The APCA Certified Student Programmer curriculum will be offered, including keynotes and sessions for all student delegates on the core curriculums of:

• Student Leadership Development
• Student Organizational Leadership
• Campus Engagement Programming Instruction
• APCA Programmed Events and Experiences Held at Broadway Area Locations

The annual Broadway Cares Professional Luncheon has become one of the most popular events of the conference! This is an optional conference add-on available to all advisors and students attending the conference, while space allows.

The event includes: 

• Lunch at an iconic Times Square location- NEW this year…Carmine’s!
• A Keynote presentation by the APCA Executive Director based on the themes of the Broadway show selected for the conference
• Broadway Cares/Equity Fights Aids auction – APCA raises thousands of dollars for its national charity, BCEFA, each year!
• Special events with surprise guests…